Sector (GICS)
Communication Services
Ströer SE & Co. KGaA provides out-of-home (OOH) media and digital out-of-home advertising services in Germany and internationally. The company operates through three segments: OOH Media, Digital & Dialog Media, and DaaS & E-Commerce. It offers traditional analog OOH advertising products, including traditional poster media to advertisements at bus and tram shelters, and on public transport. The company also provides local marketing of digital products to small and medium-sized customers; online marketing activities on both internal and third-party advertising platforms; telesales, telemarketing, and field sales services, including customer communication services; and processing and provision of statistical market and consumer data under the Statista brand. In addition, it operates t-online.de, a news portal; and special interest portals, such as giga.de, familie.de, desired.de, and kino.de. Further, the company provides make-up and facial, body, and hair care products under the M. Asam, ahuhu organic hair care, YOUTH-LIFT, and Kräuterhof brands through e-commerce, brick- and-mortar retail, and telesales channels, as well as through international wholesale business. Ströer SE & Co. KGaA was incorporated in 2016 and is based in Cologne, Germany.
